Latin America
Market Discovery
Turn Latin America into a focused, validated expansion plan – built on real conversations.
Latin America | October 26 - December 7, 2026
An immersive Market Discovery journey that helps you identify the right foothold market, test customer demand, and build the relationships you need to enter Latin America with confidence.
Program Overview
Latin America offers unique opportunities for German startups to tap into vibrant, growing markets. This program helps you understand how the region works, how business culture shapes decision-making, and where your solution fits across key markets.
Through a mix of virtual learning and immersion weeks, you will run structured customer discovery, explore foothold strategies for regional expansion, and get hands-on guidance from mentors and local experts so you can de-risk market entry decisions early.
What You Get with Latin America Market Discovery
Save time and
money
You avoid expensive trial-and-error when entering new Latin American markets.
Accelerate
growth
You shorten the time it takes to validate where you should focus first.
Build connections and partnerships
You access curated introductions and one-to-one matchmaking with relevant stakeholders.
Navigate
complexity
You gain practical guidance on legal and operational entry basics across target countries.
Walk Away With Concrete Deliverables
Foothold market strategy for Latin America
Customer discovery insights for Argentina and Brazil
Curated 1:1 B2B matchmaking meetings with corporates and potential partners or clients
Refined pitch for investors, customers, and partners in Latin America
Practical legal market entry fundamentals for Argentina, Brazil, and Chile
Is This Program Right for You?
Your company must be incorporated in Germany with one of the following legal forms: UG; AG; GmbH; GmbH & Co. KG. We also consider GbRs on a case-by-case basis
Qualify as a small and medium-sized enterprise (SME) based on the EU definition of a SME
Be under the limit of the official EU De-minimis aid regulation
What You Will Work On During the Program
These are some of the topics we will cover during the program with the help of workshops and one-on-one mentoring sessions.
LatAm at a Glance and Business Culture
You gain a practical overview of Latin America’s business landscape and learn how cultural nuances shape professional behavior, communication styles, and decision-making across the region.
Customer Conversations
You learn customer discovery strategies for Argentina and Brazil, including how to identify decision-makers and approach local customers effectively.
Foothold Analysis – Theory and Methods
You learn what defines a foothold market, why it matters, and how to use it as a stepping stone for broader regional entry.
Market Deep Dives in Latin America
You explore opportunities and challenges in Argentina, Brazil, and Chile, including macro conditions, startup ecosystems, investment landscapes, and key industries.
Pitch Training – Perfecting Your Pitch for Latin America
You craft a message for investors, customers, and partners, supported by follow-on mentorship.
Session with VC Experts
You learn current investment trends, high-growth sectors, and practical tips to improve your chances of securing funding.
One-to-One Matchmaking with Mentors
You receive tailored advice and feedback from experienced mentors across industries.
B2B Matchmaking
You participate in one-to-one meetings with corporates and potential business partners or clients.
Founder Ask-Me-Anything Session
You learn directly from founders who share real experiences about scaling in Latin America, including challenges, opportunities, and incentives.
Networking and Site Visits
You engage in startup nights, peer-to-peer exchanges with local startups, and site visits to innovation centers, government offices, and leading local companies.
What You'll Experience
A structured Market Discovery program combining workshops, mentoring, and immersion-week exposure to help you test assumptions, validate opportunities, and define your next steps for Latin America.
Expert-Led Guidance
You will participate in sessions on business culture, customer discovery, foothold strategy, and market deep dives across key countries.
Investor & Partner Access
You will take part in curated one-to-one matchmaking with corporates and potential partners, and you will gain investor insights through VC expert sessions.
Pitch & Communication Readiness
You will refine your pitch for Latin American stakeholders with training and tailored mentorship.
Ecosystem Exposure
You will join founder sessions, networking formats, and site visits that connect you with the local innovation ecosystem.
“Stop entering Latin America on assumptions. Use customer discovery, foothold strategy, mentoring, and immersion-week access to validate your direction and leave with clear next steps.”
3-Phase Program Snapshot
Program Start and Preparation (Virtual)
You align priorities and goals, build an understanding of Latin America’s business culture, and begin structured customer discovery and foothold planning.
Immersion Weeks (In-Person | Latin America)
You participate in one-to-one mentoring, B2B matchmaking, ecosystem sessions, and networking, and you deepen market understanding through in-person exposure.
After the Program (Next Steps)
You consolidate insights from customer conversations, mentoring, and market deep dives so you know what to do next for your Latin America expansion milestones.
Program Details
Location:
Latin America
Program Dates:
October 26 - December 7, 2026
In-Country Dates:
November 23 - December 4, 2026
(Buenos Aires, Santiago de Chile)
Application Deadline:
September 25, 2026
Format:
Workshops, Panel Discussions, 1-on-1 Mentoring
Selection Pitch Calls:
October 5 - 8, 2026
Cost:
€500 per Startup
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How to Get Started
Follow these simple steps and begin your journey with German Accelerator.
Submit Your Application
Submit your pitch deck along with answers to key questions about your business, including your vision, market-fit, and current growth stage. This information will help assess your company's potential for success and eligibility for the German Accelerator program.
Selection Process
Our team will carefully evaluate your application, reviewing all provided materials including your pitch deck and company details. If your startup is selected and meets the eligibility criteria, you will be notified of the next steps.
Ready, Set, Go!
Join the program and work hands-on via workshops, mentor sessions, and founder fireside chats - plus on-the-ground immersion to validate assumptions and define concrete next steps for market entry.
Know What to Do Next
With clear feedback on your market readiness and concrete next steps from the program, you’ll know exactly how to move forward with your expansion. If you're ready to take the next step, check out German Accelerator's Market Access or explore more markets with Market Discovery.
What Previous Program Participants Say
Do You Have Any Questions?
