A Starter Kit for How to Do Sales in the U.S.
Written by Julia John-Scheder
When expanding your business into a new market, there are many things to consider, and oftentimes the sentence “do your homework” is the credo during the preparation phase. With sales, this rings true on your home turf, but in new markets where sales processes might not even have been tested yet, it is even more important. Find out more about the key takeaways from our session with our mentor Martin Guersoy, Managing Partner at Kaan & Associates, on how to set up your sales approach in the U.S.
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