Internationalization Through the Lens of a Startup

Internationalization Through the Lens of a Startup

Choosing to go abroad with your startup is a big step. In previous blog posts, we explained why startups should think about internationalization early and answered the three big questions on internationalization. To learn more about a startup’s individual experience...
Top 5 Tips on Closing Sales Virtually

Top 5 Tips on Closing Sales Virtually

According to a report on The Impact of COVID-19 on Global Startup Ecosystems by Startup Genome, since the beginning of the crisis, 74% of startups have seen their revenues decline, with 16% seeing their income dropping by more than 80%. Although 61% of global chief...
B2B Go-to-Market Strategies in 2020

B2B Go-to-Market Strategies in 2020

How to Navigate B2B Sales in Our New Virtual World As part of the German Accelerator “Pass The Mic” series, we hosted a virtual fireside chat with serial entrepreneurs about adapting B2B go-to-market strategies and the extra adjustments that are required due to...
A Starter Kit for How to Do Sales in the U.S.

A Starter Kit for How to Do Sales in the U.S.

Lessons Learned by Sales Professional and #GAmentor Martin Guersoy When expanding your business into a new market there are many things to consider and oftentimes the sentence “do your homework” is the credo during the preparation phase. With sales, this rings true on...
Marketing During Tough Times

Marketing During Tough Times

Why Marketing Budgets Should Not Be the First to Get Cut in Times of Recession  In this “Pass the Mic” virtual fireside chat, #GAalumni Nicolas (Nico) Leonhardt joined #GAmentor Kevin Indig for a conversation on how to optimize your marketing efforts during COVID-19....