by Marie KL | Jun 9, 2020
Great Companies Emerge from Recessions Because They Learn, Adapt, and Overcome As part of German Accelerator’s “Pass The Mic” series, we hosted a webinar to address how to manage sales and keep customers for B2B companies during tough times. #GAmentors Joshua Amrani... 
by Marie KL | Oct 29, 2018
If there is one thing Katja Lesche, Co-Founder and COO of Frankfurt-based software startup onapply has learned during her time in the U.S., it is the importance of thinking big: “If you want to make it in the States, you need to have an inspiring vision. Germans are... 
by Marie KL | Oct 29, 2018
Understanding your audience is critical when perfecting your sales approach. When you start selling your product in a new market, it also means you’ll have to adapt your sales strategy to an entirely new audience. Ultimately, everyone has the same goal – a happy...